Media Expression’s association with Brida began with the vibrant 2023 Onam campaign, marking the start of a creative partnership that celebrates bold ideas and impactful storytelling. Brida, a brand redefining innerwear fashion with its stylish and comfortable collections, especially resonates with the youth while appealing to all age groups. Though Brida operates seasonally, its strong market presence ensures high engagement during each campaign window. Media Expression supports Brida by crafting sharp media strategies that maximize visibility and drive results during these focused periods. From campaign ideation to flawless execution, we ensure every seasonal rollout reflects the brand’s spirit and connects deeply with its audience. Our collaboration goes beyond just campaigns—it’s about elevating Brida’s presence with targeted media planning, ensuring the brand stays fresh, relevant, and admired. Together, we create moments that make an impression, every single time.
